Basic show notes for this episode

Key takeaway: Push (but know) your limits.

Let’s get technical

• Our technical knowledge is a key that unlocked Finsweet’s growth. Understanding html, css, and javascript on a deeper level is going to let you understand Webflow on a different level.

Selling your skills live on a call

• When leads have a technical problem they need to solve - when they need custom feature that isn’t native to Webflow… and you can solve that problem… in real time on the call. That sells. Listening to what the person needs and telling them how we can achieve it in Webflow builds confidence. That is only possible with some technical understanding and deep Webflow knowledge.

Creating an internal sense of urgency

• The faster you can solve the problem, the better your chances are at landing that lead
• Take advantage of peak attention (this happens immediately after a web conversion or first contact)

‍

‍